Name: How to Build Trust with Long-Form Health Content
Uploaded: 2025-12-08T09:08:00.000Z
Duration: 1813
Description: Why does health communication fail to change minds, even when the science is solid? Dr. Aaron Carroll, President and CEO of AcademyHealth, tackles the...

Why does health communication fail to change minds, even when the science is solid? Dr. Aaron Carroll, President and CEO of AcademyHealth, tackles the widespread breakdown in trust between medical experts and the public. Drawing from pandemic messaging failures and change management research, he exposes a fundamental flaw in traditional approaches and reveals how health podcasts succeed in cutting through the noise in ways other media simply can't.

This episode features a recording from the 2025 Health Podcast Summit. Get free access to all 37 sessions here: ⁠healthpodcastsummit.com⁠

Chapters

00:00 - Intro
04:44 - YouTube: Perfect for Explaining Why
09:05 - Cable News Limits Real Dialogue
10:32 - Explaining Mask Guidance Challenges
15:29 - Understanding Resistance to Change
17:24 - Rebuilding Trust Through Dialogue
22:51 - Collaborative Paths to Better Healthcare
24:58 - Healthcare: Balancing Trade-Offs
27:30 - Defending and Improving Science Policy

Resources Mentioned
• ⁠AcademyHealth⁠⁠⁠ - https://academyhealth.org/
• AcademyHealth Blog⁠ - Regular analysis of health research and policy⁠ - https://www.academyhealth.org/blog
• Healthcare Triage Podcast⁠ - Long-form discussions on health topics - https://www.healthcaretriage.info/
• ⁠Healthcare Triage YouTube Channel⁠ - Educational video series on health research and data - @healthcaretriage

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