Name: How Can Podcasts Work for Doctors (and Other HCPs)
Uploaded: 2026-01-15T09:08:00.000Z
Duration: 1709
Description: How do physicians cut through 2 million annual medical publications to stay current? Dr. Hansa Bhargava, Chief Clinical Strategy and Innovation Officer at...

How do physicians cut through 2 million annual medical publications to stay current? Dr. Hansa Bhargava, Chief Clinical Strategy and Innovation Officer at Healio, has the answer: podcasts that transform medical education for time-strapped doctors who can learn while commuting or exercising. With over 11 years of clinical practice before transitioning to medical media, Dr. Bhargava hosts "Physicianary," an Apex Award-winning podcast that's part of Healio's multimodal strategy to reach busy healthcare providers. But she's also navigating critical challenges—from balancing AI-generated content with trust and authenticity in an era of voice cloning, to competing with platforms like TikTok where 30% of people under 30 get their health information. In this session, Dr. Bhargava explores how conversational podcasts provide essential human connection in an increasingly isolated digital world and offer an antidote to doom scrolling through purposeful audio consumption.

This episode features a recording from the 2025 Health Podcast Summit. Get free access to all 37 sessions here: ⁠⁠⁠healthpodcastsummit.com⁠⁠

Chapters

00:00 Intro
02:30 Podcast Focus on Medical Innovation
05:45 From Clinical Practice to Medical Media
09:00 Helio's Multimodal Communication Strategy
12:15 Dr. Google and Patient Empowerment
15:45 Why Podcasting Matters for Human Connection
19:30 Media Consumption and Mental Health
23:00 Content Creation and Topic Selection
26:15 Apex Award and Audience Response
29:30 Podcasts as a Solution to Physician Burnout
32:45 Repurposing Podcast Content
36:00 AI in Podcasting: Opportunities and Threats
40:30 Trust and Credibility in Health Content
44:30 Where to Find Dr. Bhargava

Resources Mentioned

• Connect with Dr. Hansa Bhargava on LinkedIn: https://www.linkedin.com/in/hansa-bhargava-mdd-752a463a/
⁠• Healio⁠ - Over 100-year-old medical information organization with digital platform
⁠• Healio AI tool⁠ - Large language model launching September at Fierce Healthcare

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